Pointy
Pointy By Google For Retail Management Hero
Pointy from Google attracts local shoppers to your store by showing them what you sell. Pointy is a free download for Retail Management Hero users.
How Pointy Works
Install the app and when you scan your products, Pointy matches the UPC barcode to an image and product name in our database. Your products are then uploaded onto your online product catalogue. From there, you also have access to See What’s in Store and Local Inventory Ads.
Your products will appear on your Pointy Page automatically! No data entry is required and your products will appear in the search results. Pointy helps you to easily display your in-store products on Google so that shoppers can see what you see.
More and more people are looking for product information online before going into a store but many local retailers don’t have this information online. This means that shoppers aren’t seeing relevant results when they do local searches for products – and local retailers are missing out on sales.
Pointy solves this problem by making it easy for local retailers to get their products on Google and in front of local shoppers.
Product Features:
Pointy Page:
A Pointy Page is an online catalogue for your store showing important information like your products, opening hours, contact details, and directions.
The Pointy Page is attractive to shoppers and easy to navigate so that they can find all the information they need to come in-store to buy from you.
It’s hosted and maintained by Pointy so no work is required on your part – all you have to do is scan your products, the same as you every other day.
See What's in Store:
See What’s in Store allows you to display the products you stock on your Business Profile on Google Maps and Search.
It also gives you a better chance of showing up in relevant search results for your store and products. With SWIS, shoppers can browse your products to see if you have what they want
Local Inventory Ads:
Local Inventory Ads are highly visual product ads that can show up in search results on Google when someone nearby searches for a product you stock.
This optional premium feature is a two-click solution and it’s only available to businesses with a physical store so it’s a great way to show local people what you sell. To create ads for all your products, all you need to do is set your budget and location.
You also get access to an easy-to-understand dashboard where you can see the searches shoppers have used to find your store and your most viewed products.
